cust.co / Companies / Sprout Social (SPT)

Sprout Social NRR

Net Revenue Retention history for Sprout Social (SPT) - Sales & Marketing Tech, Public stage. Sourced from SEC filings and earnings releases.

Latest NRR · FY-2025
100.0%
All-time peak
110.0%
FY2019-Q4
All-time low
100.0%
FY-2025
Disclosures tracked
6
since FY2019-Q4
QoQ ▼ 4.0pp
YoY ▼ 8.0pp

NRR vs GRR over time

0%32%63%95%127% FY2019-Q4FY2022-Q3FY2023-Q3FY2024-Q2FY-2024FY-2025 Retention NRR (incl. expansion) GRR (excl. expansion) NRR — FY2019-Q4: 110% NRR — FY2022-Q3: 108% NRR — FY2023-Q3: 107% NRR — FY2024-Q2: 104% NRR — FY-2024: 104% NRR — FY-2025: 100% GRR — FY2019-Q4: 0% GRR — FY2022-Q3: 0% GRR — FY2023-Q3: 0% GRR — FY2024-Q2: 0% GRR — FY-2024: 0% GRR — FY-2025: 0%

Gross Retention excludes expansion - it shows pure churn / contraction loss. The gap between NRR and GRR is the expansion lift.

Peak NRR of 110.0% in FY2019-Q4. Latest is 100.0% - that's -10.0pp from peak.

Sprout Social is below the Sales & Marketing Tech Public median by -3.5pp (cell median: 103%)

What the data shows

Sprout Social (SPT) is a sales & marketing tech company at the public stage. As of its most recent disclosure (FY-2025), Sprout Social reported a Net Revenue Retention rate of 100.0% - a mid-pack result for B2B SaaS at this segment.

Sprout Social's NRR peaked at 110.0% in FY2019-Q4, 10pp above today's level. The most recent quarter lost 4.0pp QoQ.

Within its peer set (sales & marketing tech companies at public stage in the $5k-$25k acv band), Sprout Social's NRR is below the cell median of 103%. Compare against the full peer cell aggregate for distribution and top performers.

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Every disclosure

Period NRR GRR Source type Filing
FY-2025 100.0% - 10-K source ↗
FY-2024 104.0% - 10-K source ↗
FY2024-Q2 104.0% - 10-K source ↗
FY2023-Q3 107.0% - 10-K source ↗
FY2022-Q3 108.0% - 10-K source ↗
FY2019-Q4 110.0% - 10-K source ↗
Last verified disclosure: 2025-12-31 · Report an inaccuracy → · How we verify →

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