cust.co / Compare / Sprout Social vs Yext

Sprout Social vs Yext - NRR head-to-head

Side-by-side Net Revenue Retention comparison sourced from SEC filings and earnings releases. Both compete in Sales & Marketing Tech. Both at Public stage.

Sprout Social leads by +3pp on latest NRR (100% vs 97%).

NRR over time

88%94%101%107%113% FY2019-Q4FY2024-Q2FY-2025FY2025-Q1FY2026-Q1FY2026-Q3FY-2026 NRR Sprout Social Yext Sprout Social - FY2019-Q4: 110% Sprout Social - FY2022-Q3: 108% Sprout Social - FY2023-Q3: 107% Sprout Social - FY2024-Q2: 104% Sprout Social - FY-2024: 104% Sprout Social - FY2024-Q4: 104% Sprout Social - FY-2025: 100% Sprout Social - FY2025-Q4: 100% Yext - FY2024-Q2: 91% Yext - FY-2025: 93% Yext - FY2025-Q4: 93% Yext - FY-2023: 95% Yext - FY2025-Q1: 91% Yext - FY2025-Q3: 92% Yext - FY2024-Q3: 92% Yext - FY2026-Q1: 95% Yext - FY2025-Q2: 95% Yext - FY2026-Q2: 95% Yext - FY2026-Q3: 96% Yext - FY2026-Q4: 93% Yext - FY-2026: 97%

Sprout Social hit a higher all-time peak (110% in FY2019-Q4).

Stat-by-stat

Metric Sprout Social Yext
Latest NRR 100% 97%
All-time peak NRR 110% 97%
All-time low NRR 100% 91%
QoQ change +0pp +4pp
YoY change -4pp +2pp
3-year change - +2pp
Disclosures tracked 8 13

Customer cohorts

MetricSprout SocialYext
Total customers 30,000 -
Over $100K ARR - -
Over $1M ARR - -
Top-10 concentration - -
Average ACV $15,321 -
US revenue mix 74% -

Commercial structure

MetricSprout SocialYext
Total RPO $395M -
Current RPO (12mo) $281M -
Multi-year contracts 50% -
Avg contract length - -
Subscription rev mix 99% 93%
New customers added - -

Post-sales motion

MetricSprout SocialYext
CS team size - -
Customers per CSM - -
Pricing model hybrid hybrid
Renewal cadence multi-year annual
CSM coverage model hybrid hybrid
Top customer exec Ryan Barretto -

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