Protecting 72,000 end customers

Attention is retention

Cust thinks about every one of your customers, every day - who's drifting, who's ripe for growth, what to do about it

Cust AI retention agents hero Cust AI retention agents hero mobile

With Cust, you get more adoption, more upgrades, more retained customers

Trusted by customer-obsessed teams

We spot risk and growth signals in customers, fast

Connect your data, and Cust continuously researches your customer base for hidden risks, next steps, and expansion opportunities.

Cust AI retention agents perform health check

We prioritize your portfolio and draft your actions

Start your day knowing which accounts need your proactive attention. Know exactly what action to take and why it matters.

Cust AI retention agent recommendations

We let you run multi-step actions in one-click

Click to generate QBR briefs, forecast churn, calculate ROI, draft renewal proposals and more. Execute in seconds what used to take hours.

Cust one-click actions

Built to make you extraordinarily productive, Cust is the best way to drive retention with AI

Our competitors are incredibly powerful and hilariously complex. You need consultants and certificates to run them. Not kidding, examples here, there, and everywhere.

Legacy CSP complexity

With legacy CSP

× 2-3 months to implement
× Rigid "if/else" automations
× Robotic outreach
× "Black box" health score
× Manage lots of email templates
× Surface-level metrics
× Spend hours on admin
vs
Cust AI simplicity

With Cust

✓ Go live today
✓ Adaptive, goal-based flows
✓ Personalized customer journey
✓ Reasoning for each score
✓ No templates required
✓ Deep researched insights
✓ Run actions in one-click

Increase net revenue retention, get promoted

Use Cust to understand what each customer needs, prioritize your team’s work, and grow every relationship.

SEE IT IN ACTION →

Trust & Security

Enterprise-grade security across borders and industries.

Learn more about our security practises → Cust security certifications - SOC2, HIPAA, GDPR, CASA verified

Frequently asked questions

Cust is an AI customer success platform that helps teams give every customer the attention usually reserved for their biggest accounts. It uses customer conversations and account data to understand what each customer needs and help teams drive adoption, secure renewals, and grow the relationship.

A typical B2B company with 2,000 accounts has 8-12 people managing them. Each person handles 150-250 accounts but gives real attention to their top 20. The other 80-90% get a quarterly check-in if they're lucky - and churn silently. Cust closes that gap by researching every account continuously, so risk signals surface before they become cancellations.

Cust combines customer intelligence and action in one place. It researches your accounts, prioritizes risks and opportunities, and helps your team act. Teammates extend that context to individual customers on iMessage or WhatsApp. Their conversations, new preferences and completed work return to Cust, so your team stays in the loop.

Cust integrates with 24+ tools including Salesforce, HubSpot, Gmail, Outlook, Google Calendar, Zendesk, Intercom, Snowflake, BigQuery, Mixpanel, PostHog, Zoom, Fireflies, Granola, and more. All plans include email, calendar, CRM, and call transcript connections. Growth adds support tickets, product issues, and Slack conversations as customer context. Scale and Enterprise add data warehouse connections, while Enterprise also adds custom imports. You can request an additional integration for $500 per integration.

Cust offers four plans with monthly credits and unlimited seats: Foundation at $480/month for 1,000 credits, Growth at $1,800/month for 4,500 credits, Scale at $3,600/month for 10,000 credits, and Enterprise at $7,500/month for 25,000 credits. Growth and above include customer Teammates on iMessage and WhatsApp, at 5 credits per conversation. Monthly billing is available. Annual billing saves 20%.

Yes. Cust is SOC 2 Type II certified, HIPAA compliant, GDPR compliant, and CASA verified. Customer data is encrypted at rest and in transit, and Cust maintains strict access controls and incident response procedures.

Want more adoption, more upgrades, more retained customers?

See how Cust spots risk and growth signals in customers, fast.

Book A DEMO
Attention at work today:
  • Customers thought about:72,431
  • Tickets read:418,220
  • Emails read:291,847
  • Usage charts analyzed:96,112
  • Risks caught:1,942
  • Growth opportunities spotted:1,208
  • Actions drafted:8,514
  • Hours of thinking:12,408