cust.co / CS Context / Cohorted retention

Cohorted retention disclosures

When public SaaS break NRR by segment (Enterprise / Mid / SMB), geography (US / EMEA / APAC), or customer-size cohort. 9 disclosing companies.

NRR by segment (Enterprise / Mid / SMB)

CompanyNRR by segmentHeadline NRRAs of
Asana ASAN smb: 97% 96% 2026-04-30
BlackLine BL enterprise: 107% 104% 2025-12-31
Backblaze BLZE enterprise: 126% · smb: 101% 95% 2024-03-31
Semrush SEMR enterprise: 120% 106% 2025-06-30
Zoom ZM enterprise: 99% 99% 2026-04-30

NRR by ARR cohort

CompanyNRR by cohortHeadline NRRAs of
Asana ASAN over 100k: 96% 96% 2026-04-30
Sprinklr CXM over 1m: 115% 104% 2026-04-30
Definitive Healthcare DH over 100k: 90% - 2024-12-31
Samsara IOT over 100k: 120% · smb: 115% 115% 2025-01-31
SentinelOne S over 100k: 110% 110% 2026-04-30