cust.co / Compare / ZoomInfo vs PubMatic

ZoomInfo vs PubMatic - NRR head-to-head

Side-by-side Net Revenue Retention comparison sourced from SEC filings and earnings releases. Both compete in Sales & Marketing Tech. Both at Public stage.

ZoomInfo (ZI)
90.0%
FY2025-Q4 · Sales & Marketing Tech
vs
PubMatic (PUBM)
96.0%
FY-2025 · Sales & Marketing Tech
PubMatic leads by +6.0pp on latest NRR (96.0% vs 90.0%).

NRR over time

81%90%99%107%116% FY2023-Q2FY2024-Q2FY2024-Q4FY2025-Q3FY-2024FY-2025 NRR ZoomInfo PubMatic ZoomInfo — FY2023-Q2: 90% ZoomInfo — FY2025-Q2: 89% ZoomInfo — FY2024-Q2: 85% ZoomInfo — FY2024-Q3: 85% ZoomInfo — FY2024-Q4: 87% ZoomInfo — FY2025-Q1: 87% ZoomInfo — FY2025-Q3: 90% ZoomInfo — FY2025-Q4: 90% PubMatic — FY2025-Q2: 102% PubMatic — FY2024-Q2: 108% PubMatic — FY2024-Q3: 112% PubMatic — FY2025-Q3: 98% PubMatic — FY-2024: 107% PubMatic — FY-2025: 96%

PubMatic hit a higher all-time peak (112.0% in FY2024-Q3).

Stat-by-stat

Metric ZoomInfo PubMatic
Latest NRR 90.0% 96.0%
All-time peak NRR 90.0% 112.0%
All-time low NRR 85.0% 96.0%
QoQ change +0.0pp -2.0pp
YoY change +5.0pp -16.0pp
3-year change - -
Disclosures tracked 8 6

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