cust.co / Compare / Sprout Social vs PubMatic

Sprout Social vs PubMatic - NRR head-to-head

Side-by-side Net Revenue Retention comparison sourced from SEC filings and earnings releases. Both compete in Sales & Marketing Tech. Both at Public stage.

Sprout Social (SPT)
100.0%
FY2025-Q4 · Sales & Marketing Tech
vs
PubMatic (PUBM)
96.0%
FY-2025 · Sales & Marketing Tech
Sprout Social leads by +4.0pp on latest NRR (100.0% vs 96.0%).

NRR over time

94%99%104%109%114% FY2019-Q4FY2023-Q3FY-2024FY-2025FY2024-Q3FY2025-Q3 NRR Sprout Social PubMatic Sprout Social — FY2019-Q4: 110% Sprout Social — FY2022-Q3: 108% Sprout Social — FY2023-Q3: 107% Sprout Social — FY2024-Q2: 104% Sprout Social — FY-2024: 104% Sprout Social — FY2024-Q4: 104% Sprout Social — FY-2025: 100% Sprout Social — FY2025-Q4: 100% PubMatic — FY2024-Q2: 108% PubMatic — FY-2024: 107% PubMatic — FY-2025: 96% PubMatic — FY2024-Q3: 112% PubMatic — FY2025-Q2: 102% PubMatic — FY2025-Q3: 98%

PubMatic hit a higher all-time peak (112.0% in FY2024-Q3).

Stat-by-stat

Metric Sprout Social PubMatic
Latest NRR 100.0% 96.0%
All-time peak NRR 110.0% 112.0%
All-time low NRR 100.0% 96.0%
QoQ change +0.0pp -2.0pp
YoY change -4.0pp -16.0pp
3-year change - -
Disclosures tracked 8 6

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