cust.co / Compare / Semrush vs PubMatic

Semrush vs PubMatic - NRR head-to-head

Side-by-side Net Revenue Retention comparison sourced from SEC filings and earnings releases. Both compete in Sales & Marketing Tech. Both at Public stage.

Semrush leads by +10.0pp on latest NRR (106.0% vs 96.0%).

NRR over time

88%105%123%141%158% FY2022-Q2FY2024-Q3FY2025-Q1FY2025-Q3FY-2025FY-2024 NRR Semrush PubMatic Semrush — FY2022-Q2: 104% Semrush — FY2024-Q2: 107% Semrush — FY2024-Q3: 107% Semrush — FY2024-Q4: 120% Semrush — FY2025-Q1: 105% Semrush — FY2025-Q2: 105% Semrush — FY2025-Q3: 105% Semrush — FY2025-Q4: 150% Semrush — FY-2025: 106% PubMatic — FY2024-Q2: 108% PubMatic — FY2024-Q3: 112% PubMatic — FY2025-Q2: 102% PubMatic — FY2025-Q3: 98% PubMatic — FY-2025: 96% PubMatic — FY-2024: 107%

Semrush hit a higher all-time peak (150.0% in FY2025-Q4).

Stat-by-stat

Metric Semrush PubMatic
Latest NRR 106.0% 96.0%
All-time peak NRR 150.0% 112.0%
All-time low NRR 104.0% 96.0%
QoQ change -44.0pp -2.0pp
YoY change +1.0pp -16.0pp
3-year change - -
Disclosures tracked 9 6

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