Which has higher NRR - Semrush or PubMatic?

As of their most recent disclosures, Semrush has higher NRR (106.0% vs 96.0%) - a difference of +10.0pp.

Which had the higher all-time NRR peak?

Semrush hit 150.0% in FY2025-Q4 versus PubMatic's peak of 112.0% in FY2024-Q3.

cust.co / Compare / Semrush vs PubMatic

Semrush vs PubMatic - NRR head-to-head

Side-by-side Net Revenue Retention comparison sourced from SEC filings and earnings releases. Both compete in Sales & Marketing Tech. Both at Public stage.

Semrush (SEMR)

106.0%

FY-2025 · Sales & Marketing Tech

PubMatic (PUBM)

96.0%

FY-2025 · Sales & Marketing Tech

Semrush leads by +10.0pp on latest NRR (106.0% vs 96.0%).

NRR over time

Semrush hit a higher all-time peak (150.0% in FY2025-Q4).

Stat-by-stat

Metric	Semrush	PubMatic
Latest NRR	106.0%	96.0%
All-time peak NRR	150.0%	112.0%
All-time low NRR	104.0%	96.0%
QoQ change	-44.0pp	-2.0pp
YoY change	+1.0pp	-16.0pp
3-year change	-	-
Disclosures tracked	9	6

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