Built on public-company filings + verified founder submissions

Churn Rate Calculator

Compute annualized customer churn rate. Lower = stickier customer base.

Starting customer count ?

Customers lost in period ?

Period length (months) ?

Churn Rate - Enter values to compute

Formula: (Lost / Starting) × (12 / Period months)

Benchmarks

Annualized churn rate (lower is better)

Top 10%

Top 25%

Median

12%

Bottom 25%

20%

GRR - Compute Gross Retention Rate live. The count-side complement to NRR - strips out expansion to show pure churn + contraction loss.
Customer Lifetime - Compute average customer lifetime in months from your annual churn rate.
NRR - Net Revenue Retention.