Gong captures and analyzes every customer call your team has. Connected to Cust, those conversations become a continuous source of retention intelligence. Topics discussed, commitments made, and sentiment shifts all flow into your customer profiles automatically.
Cust matches Gong calls to the right accounts, so Retention Agents can factor real conversations into health scores and recommendations. Connect once with OAuth and every new call is processed as it lands.
Call recordings, transcripts, and metadata from Gong sync into Cust, building rich customer context from real conversations.
Cust analyzes what was said on every call to surface sentiment shifts, promises made, and topics that signal risk or growth.
Retention Agents turn call insights into concrete next steps, so nothing discussed with a customer falls through the cracks.
Authorize Cust with your Gong workspace via OAuth. No configuration needed. Calls sync automatically as they are recorded.
Cust matches every call to the right customer account and participants, keeping conversation history organized without manual effort.
Call insights feed health scores and account context, with recommendations on what to do next based on what was discussed.
See how Gong conversation intelligence powers smarter retention decisions in Cust.
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