Semrush hit a higher all-time peak (150% in FY2025-Q4).
| Metric | HubSpot | Semrush |
|---|---|---|
| Latest NRR | 105% | 106% |
| All-time peak NRR | 115.2% | 150% |
| All-time low NRR | 101.8% | 104% |
| QoQ change | +1.5pp | -44pp |
| YoY change | +1pp | +1pp |
| 3-year change | - | - |
| Disclosures tracked | 12 | 9 |
| Metric | HubSpot | Semrush |
|---|---|---|
| Total customers | 288,000 | 114,000 |
| Over $100K ARR | - | - |
| Over $1M ARR | - | - |
| Top-10 concentration | - | - |
| Average ACV | $11,700 | $4,000 |
| US revenue mix | 51% | - |
| Metric | HubSpot | Semrush |
|---|---|---|
| Total RPO | - | - |
| Current RPO (12mo) | - | - |
| Multi-year contracts | - | - |
| Avg contract length | - | - |
| Subscription rev mix | 98% | - |
| New customers added | 9,800 | - |
| Metric | HubSpot | Semrush |
|---|---|---|
| CS team size | - | - |
| Customers per CSM | - | - |
| Pricing model | - | subscription |
| Renewal cadence | - | annual |
| CSM coverage model | - | - |
| Top customer exec | - | - |
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