cust.co / Compare / HubSpot vs Yext

HubSpot vs Yext - NRR head-to-head

Side-by-side Net Revenue Retention comparison sourced from SEC filings and earnings releases. Both compete in Sales & Marketing Tech. Both at Public stage.

HubSpot leads by +6pp on latest NRR (103% vs 97%).

NRR over time

87%95%103%111%119% FY2021-Q4FY-2023FY-2024FY2025-Q3FY2026-Q1FY2026-Q2FY-2026 NRR HubSpot Yext HubSpot - FY2021-Q4: 115% HubSpot - FY2022-Q2: 104% HubSpot - FY2023-Q1: 110% HubSpot - FY-2023: 103% HubSpot - FY2024-Q1: 102% HubSpot - FY2025-Q2: 103% HubSpot - FY-2024: 102% HubSpot - FY2024-Q4: 104% HubSpot - FY2025-Q1: 102% HubSpot - FY2025-Q3: 103% HubSpot - FY-2025: 103% HubSpot - FY2025-Q4: 105% HubSpot - FY2026-Q1: 103% Yext - FY-2023: 95% Yext - FY2025-Q2: 95% Yext - FY2025-Q1: 91% Yext - FY2025-Q3: 92% Yext - FY-2025: 93% Yext - FY2025-Q4: 93% Yext - FY2026-Q1: 95% Yext - FY2024-Q2: 91% Yext - FY2024-Q3: 92% Yext - FY2026-Q2: 95% Yext - FY2026-Q3: 96% Yext - FY2026-Q4: 93% Yext - FY-2026: 97%

HubSpot hit a higher all-time peak (115.2% in FY2021-Q4). Over 3 years, HubSpot is down -12.2pp; Yext is up +2pp.

Stat-by-stat

Metric HubSpot Yext
Latest NRR 103% 97%
All-time peak NRR 115.2% 97%
All-time low NRR 101.8% 91%
QoQ change -2pp +4pp
YoY change +1pp +2pp
3-year change -12.2pp +2pp
Disclosures tracked 13 13

Customer cohorts

MetricHubSpotYext
Total customers 300,000 -
Over $100K ARR - -
Over $1M ARR - -
Top-10 concentration - -
Average ACV $11,700 -
US revenue mix 51% -

Commercial structure

MetricHubSpotYext
Total RPO - -
Current RPO (12mo) - -
Multi-year contracts - -
Avg contract length - -
Subscription rev mix 98% 93%
New customers added 10,800 -

Post-sales motion

MetricHubSpotYext
CS team size - -
Customers per CSM - -
Pricing model hybrid hybrid
Renewal cadence annual annual
CSM coverage model hybrid hybrid
Top customer exec Yamini Rangan -

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